Volume: 8 Issue 11 [November 2025]

Article:The Impact of Smartphone Services on E-Tourism Development: A Study in Bangladesh

Author: Rejwana Noor-A-Saba, Mohammad Asraf Ud Doula Khan

Volume: December 2025, Volume 8, Issue 11

DOI: North American Academic Research, 8(11), 550-555. doi: https://doi.org/10.5281/zenodo.18011980

Abstract: The tourism sector is highly sensitive to information, as it primarily provides services to visitors. The success of this industry is significantly reliant on accurate information and effective communication. Smartphones have become a dominant mode of communication globally, with over 60% of the population utilizing smartphones and the internet to gather information before, during, and after their travels, facilitating informed travel decisions. This study aims to explore the relationship between smartphone services and e-tourism. It identifies that smartphone functionalities such as information retrieval, e-ticketing, e reservation, e-passport, online visa applications, e-payment, e-marketing, e itineraries, location tracking, and e-travel guides contribute to a seamless and enjoyable travel experience. The research employs both qualitative and quantitative statistical methods, collecting data through primary sources (using a Five Point Likert Scale questionnaire with a sample size of 250 respondents) and secondary sources (including journals, books, and websites). Two hypotheses are tested, and ANOVA, coefficients, and regression analyses are conducted to determine relationships between dependent and independent variables, supporting the hypotheses. The study ultimately aims to highlight how smartphone services enhance e-tourism in Bangladesh.

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